How To Have More Intelligence Than The Secret Service
“You can only manage what you can measure” and this is true with your website just like it is true with any other thing on this Earth. If you cannot count it you cannot measure it. If you cannot measure it you will not make any progress. Do not trust your intuition or your body or even feelings to tell you how good or bad you are doing. They are not mathmatically correct all the time and with your business you cannot play. Let’s see, what do you need to know about your website? The most important number is the number of visitors leaving your website. According to Google Analytics you can see exactly which page is driving users away and then you can either improve that page or just delete it. It’s such a loss when a user leaves the site instead of leaving for a click. Remember the ultimate goal of your website is to sell and to sell you must make the visitors click on the link that will make you money whether those links are in the form of ads or just a random link in the end of each website article.
The next most important number is the number of pages that each visitor visits before leaving the site. The higher this number is the better. your aim should be ten or more but most people are happy to see a two her. To increase this number you must write more article and you also need to edit or eliminate the pages where users leave your site most of the times. After this number focus on the time people spend on your site. The longer they stay there, the better for you, chances are they will either click on a paid link or they will just visit another article. To increase this number write more articles.
